About Laura, Virtual Assistant UK​

I’m a dependable Virtual Assistant with over 20 years’ experience, a nurturing streak and a natural inclination to help others. I’m curious and resourceful, with a keen eye for detail. I enjoy solving problems and finding thoughtful ways to make things easier for the people I work with.

Laura Meehan

Starting out in marketing, I began my career as a Virtual Assistant in London in 2002, under my original trading name, Urban Ally. With business support from The Prince’s Trust (now The King’s Trust), I was one of the earliest Virtual Assistants in the UK. I still love being a VA – learning new skills, solving problems and supporting interesting people and innovative businesses.

After many years in London, I’m now based in rural Suffolk, near the Norfolk market town of Diss and within easy reach of Norwich. I live here with my husband and our three rescues: two cats and a Havanese dog. My knowledge of the capital still comes in handy for my London-based clients, as does the direct train into Liverpool Street for occasional in-person support, meetings, brainstorming sessions or client events.

When I’m not working, I enjoy exploring the countryside and discovering its wildlife, gardening, reading classic literature, and delving into Britain’s history and architectural heritage.

20+

YEARS EXPERIENCE

Resourceful

Having been self-employed nearly all my career and working closely with independent business owners, I understand the realities of managing your own company. I’ve helped small businesses stay on top of a wide range of functions, including finance, marketing and HR, and I’m comfortable adapting to whatever needs attention and finding ways to make things work.

Virtual Assistant UK on a mobile call

Honest

Integrity and honesty have always been at the heart of how I work. My background isn’t as a big-business PA, so I’ve always had the freedom to work in a way that reflects my own values. I’m not afraid to speak up if I think there’s a better way to do something. Ultimately, I’m here to make your life easier, so you can concentrate on what you do best.

Laura, a Virtual Assistant, on Teams call

Trustworthy

Whether I’m working with a private individual where confidentiality is key, or handling a business’s banking and finances, my clients know they can rely on me to be trustworthy. This is particularly important in a freelance working environment, where relationships can sometimes feel less permanent and secure compared to traditional employment.

Laura Virtual Assistant UK working at desk

Loyal

How many of us have felt disappointed to discover the efficient person who knows us and our needs has ‘moved on’? Over time, I get to know not just you, but often your clients and associates too. Having a familiar, consistent point of contact not only avoids disruption, but also creates a professional impression and builds confidence with the people around you.

Laura Meehan Virtual Assistant UK working on her laptop